Posts Tagged ‘gnosis arts’

Your Essential Impression

“’We look at a person and immediately a certain impression of his character forms itself in us. A glance, a few spoken words are sufficient to tell us a story about a highly complex matter. We know that such impressions form with remarkable rapidity and with great ease.’ (Solomon Asch, 1946)

Asch’s findings highlight the essence of first impressions: they are typically composed on the fly, created from a quickie computation of your most observable attributes.”

The kind folks at Microtank, the think tank for microbusiness, asked me to contribute to their weekly column. I chose the always intriguing and overlooking topic of “people perception.” Given the timing–the holidays and new year are soon upon us–it serves as a timely recap of the ways that we mentally suss each other up.

I think you’ll like it. Read the full text here. (Link: http://www.pressreleasesonline.net/2010/12/your-essential-impression.html)

Microtank is part of Gnosis Arts, a firm that does Internet PR.